How to Prevent Donor Fatigue
Welcome to a new series on our SOGO Blog called “Straight from the Sales Director” where I’ll be popping in to share my unique perspective and experiences as a sales director that can benefit your business. As the leader of a sales department, I am well-aware of the pressures of meeting monetary business goals, while also creating and sustaining nurturing relationships along the way. These goals are just as important, if not more important at a nonprofit organization because the